Wednesday, November 30, 2011

Buyer Myth #1: GREAT Expectations

My broker/mom/shopping buddy and I were riding to...the mall...yesterday discussing work and how things were going. I was reminding her about a couple I had been working with who were first time home buyers. The husband is in the Air Force, and they have been stationed here in Valdosta for about a year or so. They have a beautiful baby boy, and were looking for a house. They wanted something they could call their own, a place that they could personalize and take care of and cook in and take family pictures of their son in, a place that was...HOME! Their FIRST home. They were so excited about looking at all types of properties, both old and new, and figuring out what worked for them.

When I first discussed with the couple what they were looking for in their new home, I got a LONG list of must-haves.
  • At least 3 bedrooms and 2 bathrooms
  • Good Neighborhood, Close to Moody Air Force Base
  • Around 1600 square feet
  • At least a 1/2 acre lot
  • Move-in Ready
  • Wired and Watered Workshop with plenty of room
  • Fenced in Backyard
  • Large Kitchen with plenty of counter space
  • All appliances in the home, including the washer and dryer
  • 2 car garage
  • Open Kitchen and Great Room
  • Pantry in the Kitchen
  • We don't want to go over $115,000
If you are a first time home buyer, you may be thinking that their list sounds pretty reasonable. This is what I get ALL THE TIME from not just first time buyers, but buyers in general.

What has happened in our marketplace is what I have coined: GREAT Expectations. Buyers are watching the news and listening to "the smart people" who are giving a false perception about what is really going on in real estate. You know the smart people, the real estate experts on the morning and evening news who are giving a broad and overall opinion about what the real estate market is doing. While their perception and analysis MAY be true of the real estate market nationwide, chances are, it is far from reality in each local market. Also, included in those "smart people" is your Uncle Joe. You know, Uncle Joe, the one who at Thanksgiving is telling everyone how to invest their money. He could be 80 years old and have made a fortune selling toilet seat covers, or your cousin who hasn't had a steady job in 20 years, but either way, he's a genius...or thinks he is. Put in your situation, though, Uncle Joe would never follow his own advice. It's more fun just to tell other people what HE would do. These "experts" would tell you that you can go out and buy a mansion, have all the appliances included, get a fence and not have to do a thing to the property because the seller is so ready to sell, they'll do ANYTHING, including, pretty much GIVE it to you!


While I would love to be able to sell any home buyer EXACTLY what they want, it's just not going to happen! Foreclosures have affected our market and caused price corrections throughout the country. In many places, though, prices have not dropped significantly, they have only corrected to a fair market value. You see, prices rose so quickly during the boom that the market NEEDED to slow down and deflate, it was inevitable. Foreclosures have helped that. However, when you are looking to purchase a foreclosure, please don't expect to be able to just walk in with your recliner and your television and move right in. Most of the time they'll need some work. You can count on a minimum of carpet cleaning, but you should expect missing appliances and lights, holes in the walls, missing flooring and sometimes...they actually need cleaning. Who would've thought?? This is not everything you want for pretty much free. First of all, foreclosure companies are not dropping their prices ridiculously low anymore. They are accepting what they believe is fair market value. Second, sellers can not afford to throw in everything and their dog. They are already getting less for their home than what they owe on it, so they certainly can't afford to add a fence and replace the carpet.

It's time to get REALISTIC. Talk to a CAREER REALTOR. One who makes their living selling real estate in the market you are looking to purchase in. This person should know everything there is to know about market trends and what you should expect. While they don't have psychic powers and can't tell the future, they should be able to give you the expectations of particular areas and neighborhoods for the coming years. Real estate agents are not perfect, but Career Realtors are the most familiar with what's going on their real estate market. Take advice from the real experts who truly know what's going on. Get realistic about what you can expect in terms of pricing and amenities. Don't be so disappointed that you talk yourself out of investing in your future by buying real estate now, and miss out on the opportunity and joys that come with home ownership.

These buyers I was working with eventually decided to just not buy a home. In one of the best markets for buyers we've seen in nearly 2 decades, they decided to throw their money away on rent. Their excuse for backing away was because they were afraid they may not be able to sell in 3 or 4 years. I really believe they decided not to buy because their expectations were too great for the market. They were not able to get everything they wanted in their home, so they were disappointed when they saw the reality of real estate in Valdosta, Ga, and weren't satisfied because they didn't find the home with absolutely everything they were expecting.

Get out of the clouds and let's get Realistic Expectations that will prove a great investment for your future.

Friday, November 4, 2011

1169 Hwy 129 South, Stockton, GA $89,900

Are you looking for a FOUR bedroom home on 2.5 acres??  This home is in the process of being updated and it is going to be AWESOME!

Complete with a 2 car garage, you will love what you get for just a little bit of money! At this price, you are investing for your future while enjoying yourself right now! You’ll love the country setting and rural feel of the area.
The master bedroom is huge, and the master bath has a separate tub and shower!

The split floor plan and open kitchen and great room are everything you’ve been looking for! Don’t wait to make this home yours! It won’t last long!!

Click HERE to view a narrated e-tour on this home!
Call me today, Morgan Plyler, at 229-251-7897! This one won't last long! Visit my website at to check out this and other homes in Valdosta, GA and surrounding areas! Now is the time to by real estate in Valdosta, GA! Don't miss out!

Thursday, August 25, 2011


Check out this link about investing in real estate today!! Don't miss the opportunity!

Call Today for more information about homes in Valdosta, GA!

Thursday, February 10, 2011


Wandering minds want to know…

Today, I’m going to answer the single question I get asked when people find out I work with EXIT Realty. How did you come up with the name of “EXIT Realty”? First of all, I have to admit that I didn’t come up with the name. All of the genius behind this name belongs to Steve Morris, founder and CEO of EXIT Realty.

What’s in a name you say? Well, let’s just ask Judas Iscariot or Jezebel. You don’t see many parents choosing these names do you? A name can produce an array of emotions – both good and bad. So, what does the word “EXIT” bring to mind ~ safe passage! And you see it everywhere! Along highways, EXIT 32, Airport next EXIT, McDonald’s even puts our name on their signs ~ McDonald’s next EXIT. All these signs give you peace of mind in helping you arrive at your destination.

Just think about it for a minute. Flight attendants point out EXITs before you ever begin flight. You can’t go into a commercial building without seeing an EXIT sign. Even our competitors are required by law to have our name posted in their building! Statisticians can’t even tell us how many EXIT signs there are in the country; however, we estimate there are over 1 Trillion EXIT signs in North America.

Now that you are beginning to see the big picture and the immeasurable value in our name, try NOT to notice the EXIT signs!

Wednesday, January 26, 2011


from {here}
While reading through the latest issue of REALTOR Magazine, I stumbled on an intriguing article entitled "Home Ownership & The American Dream". It seems that Americans are finding it less important to actually own their home, they do not see the value. However, when polled 96% of respondents felt that owning a home was a better financial decision than renting. This year, NAR (The National Association of REALTORS) has launched a campaign to remind Americans of the value in home ownership, and it's direct relation to the values and principles our country was built on. The best part of the article to me was a quote from Martha Stewart. She began by quoting Samuel Johnson, and then added her thoughts. :

"To be happy at home is the ultimate result of all ambition. Our families and our homes are the center of American life. And everything we do is to make those homes--and the lives in them--more beautiful, more comfortable, more functional, and more full of life and light and joy for those we love. At the end of the day, that is the American Dream. All the rest is window dressing."

Thank you, Martha, for your beautiful words! THAT makes sense. 

The entire article can be found {here}.

Tuesday, December 7, 2010

Cute, Cozy Home in Valdosta, GA

It's a breath of fresh air when you enter this lovely home in Valdosta, Ga. Located just off of I-75 in a Lowndes County neighborhood, it's quaintness makes it perfect.

Don't you just love the traditional feel with the classic, inviting red front door saying "Welcome, Come on in."?!

Beautifully designed and custom built, this home is more than you'd expect! It's all about style and class. Check out the great room with hardwood floors that flows nicely into the kitchen and breakfast area.

The kitchen is nice with lots of windows to let the light shine in, and cabinets for storage space.

This 3 bedroom, 2 bath jewel is waiting for you! Upgraded and already fenced, don't wait too long!

Take a look at this great back porch and well kept back yard!

Priced at only $129,000, she's ready to see what you'll experience in this beautiful home!

Click here to see a Narrated e-Tour!


Ok, I'm not crazy. I promise to come at you live and in person ASAP. Technical difficulties are preventing progress now, but soon, it'll be my face on your screen! :)

Wednesday, November 17, 2010

It's Gonna Be Me!

Ok, I've been taking a little hiatus, not to neglect but to revamp and refocus! It's been a month now, since my last post and I've done a lot of things in the last month. I've been to Dallas, I've listened to numerous speakers, I've hired a coach, I've prepared and nearly finished 2011's Business Plan, I've prayed, I've cried, I've been to Atlanta, I've investigated, I've been to Tallahassee, I've talked, I've listened, I've calculated. I've done a lot of thinking in the last month. Thinking about business, thinking about life, thinking about myself, thinking about people, thinking about what is truly important to me. And, I don't mean asking the question "What is important to me" just once, but SEVEN times and about the previous thought. Joe Stumpf taught me to do this. It's about getting to the root of who I really am and what I really want out of this gift I've been given, this responsibility I've been blessed with: LIFE.

As a part of this time of self-analysis, I've learned, and ultimately decided, that real estate is more about you and I than contracts and checks. Real estate is about developing relationships that matter, and helping people achieve their dreams and overcome their struggles. I'm committed now, in this blog, in my day-to-day interactions, in my emails, in my phone conversations, in my walk, in my speech and in every facet of my life to do my best to develop myself while touching people's lives. I, therefore, am committed to giving you a truer, rawer sense of Morgan Plyler. I am determined to be Morgan Plyler: Your Friend in the Real Estate Business.

I am so committed, in fact, that most of my posts from now on (fingers crossed) will be LIVE, IN PERSON! Yes, that's right live video of yours truly! :)

I'm so thankful for what I've been blessed with. I'm so thankful for my career. I am so thankful for the opportunities I have been fortunate enough to take advantage of!

So, looking forward, I warn you and, yes, borrowing a line from an old school NSync tune: It's Gonna Be Me!